Where Iconic Brands
Meet Live Audiences.

Uncanny is the world's most advanced live-stream advertising platform — connecting brands with key moments via AI to deliver non-intrusive, contextually intelligent integrations.

250M+
Monthly live viewers
72%
Below 35 years of age
60%+
Brand recall uplift
4x
Higher recall vs pre-roll
90%
Take action after watching
L'Oréal
Paramount
Peloton
Domino's Pizza
7-Eleven
TurboTax
Durex
Sparkasse
V Energy
Zappco
Twitch
L'Oréal
Paramount
Peloton
Domino's Pizza
7-Eleven
TurboTax
Durex
Sparkasse
V Energy
Zappco
Twitch

Trusted by the world's most iconic brands

Strategic Partners and Investors

Twitch
Comcast
NBCUniversal
T1
Human
Oxford
Techstars

Live on

Twitch
YouTube
TikTok
Facebook Live

Our Technology

AI that finds the moment — then makes it yours.

Our proprietary AI monitors live streams in real time to detect high-excitement moments — the plays, wins, and reactions that jolt viewer brainwaves from low-attention alpha waves into high-focus beta waves. It's in those beta-state moments that brand recall peaks above 60%. Uncanny places your brand exactly there. Non-skippable. Non-frustrating. Authentic.

See It in Action
⚡

Hype Moment Detection

Advanced AI recognises peak excitement — goals, eliminations, victories, power-ups — and connects your brand to those high-attention moments in real time.

🎬

Three Activation Formats

Hype Splashes for contextual takeovers, Highlight Replays for major moments, and Hype Alerts to reinforce brand presence — all non-skippable, all non-frustrating.

📈

Superior Brand Lift

Beta-state moment targeting delivers 60%+ recall rates and measurable brand lift — outperforming pre-roll, display, and traditional digital formats.

🛡️

Sentinel™ Brand Safety

Best In Class live AI stream monitoring flags and suspends placements the moment a risk is detected, notifying you for review. Brand Safety at Scale.

How It Works

From brief to broadcast in days, not months.

01

Define Your Audience

Share your target demo, campaign objectives, and brand guidelines. Our team builds a custom live-stream strategy aligned to your media plan.

02

AI Matches Your Brand

UncannySentinel™ profiles streamers across up to 6 months of content, scoring brand safety and audience fit before a single impression runs.

03

Go Live in the Right Moment

AI detects high-excitement moments in real time and fires your activation — Hype Splash, Highlight Replay, or Hype Alert — exactly when viewers are most attentive.

04

Measure What Matters

Real-time performance data, shareable clips for your social, brand lift, reach and impressions, and audience engagement — delivered in the reporting formats your team prefers.

See It In Action

Brands Own the Moment.

Built for Both

Your goals. Your audience. Our platform.

For Brands

Reach the audiences your other media can't.

The Gen-Z audience is hard to reach and a very particular tribe. Uncanny puts your brand inside their world — without breaking the experience. Trusted by major brands including Twitch themselves. Our team brings deep experience with digital marketing, gaming, AI, CPG and retail.

  • Access 250M+ monthly live-stream viewers — 90% take action after watching Twitch ads
  • AI-timed placements in beta-state moments for 60%+ brand recall
  • Non-skippable, non-frustrating formats that add value to viewers
  • Social commerce & eCommerce integration built in
  • Impression guarantee with transparent delivery & tracking
  • UncannySentinel™ live brand safety — automatic suspension & redirect on breach
  • Authentic organic brand callouts by streamers — at a fraction of traditional influencer costs
  • Proven to generate cultural lexicon with your brand embedded in the Gamer community
Talk to our brand team →
For Agencies

Offer live-stream at scale. We'll power it.

Extend your media planning capabilities with a white-label live-stream channel — without building the infrastructure. Uncanny integrates directly into your existing planning, buying, and reporting workflows.

  • White-label platform and reporting for your brand portfolio
  • Dedicated agency success team and co-planning support
  • Scalable across multiple client verticals simultaneously
  • Performance guarantees with managed service options
Talk to our agency team →

Agency Partners

The live-stream channel your clients are already asking for.

Leading agencies use Uncanny to add live-stream advertising as a high-performance media channel — backed by AI, delivered at enterprise scale, with the measurement rigor your clients demand.

Explore Agency Partnership
1,000s

Streamers. Simultaneously.

Uncanny scales across thousands of streamers at once — AI handles matching, monitoring, and optimization so your team doesn't have to.

4min

High Funnel Brand and Social Commerce

Uncanny connects your brand frequently to high-intent audiences at peak attention moments — driving discovery, consideration, and social commerce in a single placement.

72h

From Brief to Live Campaign

Our operational team moves fast. From strategy to activation, enterprise campaigns launch in days — not quarters.

100%

White-Label Ready

Your brand, your dashboard, your client relationships. Uncanny powers the tech and delivery invisibly behind your team.

4x

Higher Recall vs. Pre-Roll

Contextually intelligent placements outperform traditional video formats on the metrics that matter to your planning teams.

∞

Vertical Flexibility

CPG, beauty, finance, QSR, entertainment, automotive — Uncanny has activated campaigns across virtually every brand category.

🛡️ Brand Safety

Uncanny Sentinel™
— Always Watching.

Brand safety is the #1 concern in digital marketing — cited by 60% of marketing leaders. Sentinel™ is Uncanny's proprietary AI system built specifically to solve it for live-stream environments, where traditional content moderation tools fall short.

Every streamer is profiled across up to 6 months of live and archived content before a campaign begins. During live broadcasts, Sentinel™ monitors every second — and acts instantly if a risk is detected.

Best in Class. 60% of marketing leaders cite brand safety as their #1 digital concern — Sentinel™ is the best-in-class solution built specifically for live streaming.
🔍

Proactive Streamer Profiling

AI reviews and scores streamers on up to 6 months of content. Brands set their own safety attribute weightings — Uncanny matches only to streamers who qualify.

📡

Live Stream Monitoring

Sentinel™ watches every live broadcast in real time, continuously scoring content against your brand's safety parameters throughout the campaign.

⚡

Instant Breach Response

The moment a risk threshold is crossed, further advertising is immediately suspended on that stream — with no manual intervention required.

Ready to make your brand
unmissable?

Whether you're a brand marketer or a media agency, we'll show you exactly how Uncanny fits into your next campaign.

Get in Touch See How It Works